What I Do
Social Media Strategy
Social strategy that says something. I build social plans with the same care as a handwritten letter — so every post has a reason to exist, and your audience can tell. You get a content calendar, platform recommendations, and monthly reporting that tracks what's actually working.
Content
Creation
Content that earns its place. I write blogs, newsletters, op-eds, reports, and campaign copy grounded in real research. The goal: credible, clear writing your audience actually reads — and that sounds like your organization, not a press release template.
Communication Advisory
Advisory for the moments that matter. Mergers, layoffs, crises, rebrands, leadership transitions — I help senior leaders figure out what to say, when to say it, and how to keep trust intact. Available as ongoing counsel or project-based support.
AI Editorial Review
AI oversight that keeps your voice yours. The final word is always human. I review AI-assisted drafts, reports, and social posts for strategic fit, cultural context, and anything that sounds off-brand — so you get the speed of AI without the flatness.
About Me
Hi, I’m Anne. 👋
I’m a communications and PR strategist with nearly 20 years of experience helping organizations find their voice and connect with their audiences. With a B.A. in English
(U of A) and a PR diploma (MacEwan University), I bring a mix of expert storytelling and strategic organization to every project. A decade ago, I launched Hanson Communications. It’s been an incredibly rewarding ride—allowing me to collaborate with former City of St. Albert colleagues while partnering with amazing new clients across a variety of sectors, including:
🏥 Healthcare
🏛️ Municipal Government
⚽ Community Sports
🤝 Non-Profits
I’m a big believer in lifelong learning and investing in new learning each year. I recently added a Citation in Social Media Management and specialized Grant Writing training to my toolkit so I can bring the most current, impactful strategies to the table. Whether you need a comprehensive communications strategy, compelling copy, or engaging social media management, I’m here to help you reach your goals.
Let’s connect and chat about how we can work together!