What I Do
Curated Social Strategy
Elevating your digital presence through the art of strategic storytelling. I design intentional social media frameworks that prioritize substance and clarity, ensuring your message resonates across the digital landscape with the same weight and purpose as a handwritten letter.
Content
Creation
Content is only as strong as the strategy behind it. I develop bespoke content ecosystems that align with your organizational goals and move your audience to action. By blending rigorous research with elegant execution, I deliver clear, compelling messaging that builds trust, establishes authority, and cuts through the digital noise with effortless clarity.
Strategic Communication Advisory
The most effective messages are built on a foundation of rigorous strategy. I serve as a senior advisor to leaders, helping them navigate complex reputational challenges and organizational shifts. I provide the high-level roadmap that ensures every tweet, article, and AI-assisted report is moving toward a singular, purposeful goal.
Human-in-the-Loop AI Curation
Bridging the gap between machine efficiency and human impact. I provide expert oversight for AI-assisted communications, ensuring every output is refined for strategic nuance, cultural resonance, and brand authenticity. This protocol guarantees that while we use modern tools, the "final word" is always human.
About Me
Hi, I’m Anne. 👋
I’m a communications and PR strategist with nearly 20 years of experience helping organizations find their voice and connect with their audiences. With a B.A. in English (U of A) and a PR diploma (MacEwan University), I bring a mix of expert storytelling and strategic organization to every project. A decade ago, I launched Hanson Communications. It’s been an incredibly rewarding ride—allowing me to collaborate with former City of St. Albert colleagues while partnering with amazing new clients across a variety of sectors, including:
🏥 Healthcare
🏛️ Municipal Government
⚽ Community Sports
🤝 Non-Profits
I’m a big believer in lifelong learning and staying ahead of the curve. I recently added a Citation in Social Media Management and specialized Grant Writing training to my toolkit so I can bring the most current, impactful strategies to the table. Whether you need a comprehensive communications strategy, compelling copy, or engaging social media management, I’m here to help you crush your goals.
Let’s connect and chat about how we can work together!